Target User

When not in class, they spend their time outside enjoying nature, which is where they find inspiration for their songs. Being able to record on the fly is imperative to their creative process. They need to have their micro sampler, various audio equipment, and Tamagotchi with them at all times.

Ideation

Concepts

Pencil case style organizer. With its exoskeleton, it may have been uncomfortable for the user to wear as a side bag.

I wanted the user to be able to use this as a solo bag instead of an addition to a larger bag. With its slim and light construction, this proved to be much more comfortable to wear.

Prototyping

Deciding what should and could fit in this bag, daily essentials versus one time items. Mainly figuring out scale and proportion in relation to my body. Would I want to keep it as slim as possible and have the footprint be larger; or rather stack things on top each other to keep the footprint small, but add to the overall thickness?

Final Model

Taking notes from previous models, tweaking ideas along the way all lead to this stage. After figuring out the sizing while still leaving extra room for snacks, the construction was a breeze. The user’s love of nature inspired the colorway, with smooth browns from the dirt, and blues and greys from the sky. Knowing they like to customize, I left room for decoration with pins and patches along the front.

Exterior

Interior

Only want to grab your personal items? Unzip the corner and find a Velcro mesh pocket protecting your goods. Only want the sampler or your keys? Simply unzip the top section and slide your item out. Need to get a bigger item you put in the bottom pocket? Unzip the lower section and find easy access to your larger items, without unzipping the entire bag.